Media conference in New Delhi

Media conference in New Delhi

Media conference in New Delhi on Monday to launch ICC Cricket for
Good&Team Swachh campaign in partnership with UNICEF and Board of
Control for Cricket in India
A media conference will be held in New Delhi on Monday, 18 January, in which the International
Cricket Council (ICC) will launch its CSR initiative, Cricket for Good & Team Swachhcampaign, in
association with UNICEF and BCCI.
The event will take place at the Crystal Ballroom, The Lalit hotel, Barakhamba Avenue, New Delhi, at
1100 (India time) and will be attended by ICC Chief Executive David Richardson, BCCI Secretary
Anurag Thakur, former India captain and UNICEF Goodwill Ambassador Sachin Tendulkar, and Ms
Karin Hulshof, UNICEF Regional Director for South Asia.
The ICC and UNICEF partnership is aimed at advocating on behalf of the most disadvantaged
children with a focus on Sanitation
WHAT: Media conference to launch Cricket for Good & Team Swachh campaign in
partnership with UNICEF and BCCI
WHO: David Richardson, Anurag Thakur, Sachin Tendulkar and Karin Hulshof
WHEN: 1100 (India time), Monday, 18 January 2016
WHERE: Crystal Ballroom, The Lalit hotel, Barakhamba Avenue, New Delhi
Media is invited to attend the news conference. Media registration will open at 1030.
About Cricket for Good
ICC Cricket for Good is ICC’s CSR programme. The visionary collaboration betweenCricket for Good and
UNICEF aims to raise awareness about challenges faced by the most disadvantaged children and focuses on
improving sanitation.
At the ICC World Twenty20 India 2016, the partnership will advocate for children, leveraging the reach and
popularity of cricket in the country. Team Swachh, is an integrated nationwide initiative that aims to build a
social movement for sanitation and toilet use thereby leading to an open defecation-free India.
-ENDS-
For further information, please contact:
ICC Media and Communications Department
PO Box 500 070, Dubai, UAE, Tel: +971 4 382 8800
www.icccricket.com
UNICEF:
Caroline den Dulk, Chief, Advocacy & Communication
Tel: +91-981 810 6093, Email: cdendulk@unicef.org
Geetanjali Master, Communication Specialist
Tel: 91-981 810 5861, E-mail: gmaster@unicef.org
Sonia Sarkar, Communication Officer – Media
Tel: +91-981 017 0289, E-mail: ssarkar@unicef.org

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