adidas returns with Uprising 3.0


~Rohit Sharma, KL Rahul, Nikhat Zareen, Saiyami Kher & Anusha Dandekar come together to encourage India to step out to play their favourite sport ~


Multiple sporting events planned over 47venues in three cities across India~


~ adidas Uprising 3.0 to include a sport for differently abled participants~

Mumbai, India (16 October, 2017)

Rohit Sharma, KL Rahul, Nikhat Zareen, Saiyami Kher and Anusha Dandekar today announced the launch of the third edition of adidas Uprising 3.0 – a unique initiative by adidas to inspire sports enthusiasts in India to exercise the birthright to take to sport, not just as a spectator but as a player.adidas Uprising 3.0 will kick off in Mumbai followed by Bangalore and New Delhi. In the third edition, adidas is also introducing Bocce, agame with skill and strategy, inviting athletes with special needs to compete. The first two editions of adidas Uprising saw over 75,000participants step up to play their favourite sports.


adidas Uprising is a promise, a plegde, a journey, an endeavour to inspire and motivate people to take to sport and never stop. It is aimed at igniting and fuelling a revolution to awaken people to the spirit of competition, bring out the champion within us&experience the joy of victory.


Speaking on adidas Uprising 3.0, Sean Van Wyk, Senior Marketing Director, adidas India said, “With the Uprising, we want to give people the opportunity to celebrate the spirit of sports. We aim to get people to rise up and realise that the real joy of sports is on the field and not on the television screen! Our aim is to create the right environment for people to embrace sport and to make it a regular part of their lives. This year, we bring forth our philosophy of “No Athlete Left Behind”, by including a sport for differently abled athletes.”


This year adidas invites residents of Mumbai, Bengaluru and Delhi-NCR to participate, compete and enjoy their passion for different sports across various venues in their city. Over the weekend at a venue near by, one can play Cricket, Tennis, Badminton, Football, Basketball, Table Tennis, Running, Zumba and Bocce.


adidas Uprising 3.0 will host sporting events across three cities on the dates given below:


November 4-5, 2017


November 18-19, 2017


December 2-3, 2017

Delhi NCR





Join the Uprising

Taking part is simple. Log on to: the city, pick the sport you want to play, find the event, or competition, being held closest to you, and register.


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