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|14 July 2020 | Edition: 341DEAR READER|
GREETINGS FROM THE GERMAN BOOK OFFICE NEW DELHI FRANKFURTER BUCHMESSE 2020 – SPECIAL EDITION FAIR
ALL TOGETHER NOW – ON AIR. AT THE FAIR. Inspiration, business and great stories – it all still awaits you in October! Because even in 2020, Frankfurter Buchmesse will be the world’s most important marketplace for print and digital content, as well as a significant social and cultural event.Frankfurter Buchmesse 2020 has supplemented its offering at the fairgrounds with many new virtual offerings. Our digital events will act as multi-media stages for exhibitors, authors and creative artists, bringing the international publishing industry and the creative industries together in a virtual space.Celebrate a colourful and varied festival of literature with us this coming autumn. On-site or digital – from anywhere in the world. We look forward to seeing you. Digital offerings for publishers and their audiencesWith our broad range of digital programmes, you can present your publishing house and products to a global audience. Our digital services also create the potential for a professional exchange of expertise and international networking.BOOKFEST digitalOne day, one worldwide live-stream with innumerable opportunities to expand your reach. Publishers and partners can find more information in the Call for Ideas.Know more.Subject Specials programmeOur Subject Specials programme offers editorial environments to key genres. You will find it an attractive setting to advertise your programme.#fbmspecialeditionA hashtag for everyone. Use the hashtags #fbmspecialedition and #fbm20 and show that you’re part of the scene.Instagram handle- @buchmesse Exhibitor Catalogue and Calendar of EventsHave your company listed in the optimised online directories of Frankfurter Buchmesse. FRANKFURTER BUCHMESSE 2020
BOOKFEST – FRANKFURT CELEBRATES ITS STORIES This year, Frankfurter Buchmesse’s BOOKFEST will take place physically as BOOKFEST city and, for the first time, also virtually as BOOKFEST digital. In the case of BOOKFEST city, the events are spread over all five days of the fair, across many locations throughout Frankfurt. The all-new BOOKFEST digital offers a unique, virtual celebration of literature and culture on the Saturday of the fair, which is broadcast live worldwide.Even if some things are new and different this year: what remains is a great programme full of culture, inspiration and exciting encounters.BOOKFEST presence at the Special Edition Fair 2020 BOOKFEST DIGITAL 2020The all-new BOOKFEST digital is a great, virtual celebration of literature and culture that fans all over the world can experience live – from Asia to Europe to America. At BOOKFEST digital, audiences celebrate BOOKFEST, live at home, wherever they are in the world.Streamed via Facebook, YouTube or the website of Frankfurter Buchmesse, they will be able to immerse themselves in the topics that interest them – live and free of charge. Participation this year is free of charge for publishers and partners.All this and much more is possible at BOOKFEST digital· / Live talks in a studio, or a special location of the publisher’s choice· / Cultural and literary performances· / Discussions on politics and society· / Interactive Meet & Greets with stars, authors and artists· / Book and technology presentations· / Deep dives into the latest topics· / Lifestyle, travel and culinary themed events· / Music and cooking shows Would you like to be part of BOOKFEST digital 2020? It’s easy as this:Submit your ideas and apply by 31 July 2020! BOOKFEST city – live and on location.BOOKFEST city offers great live events throughout Frankfurt. Publishers and service providers, authors and artists present their brands, their products and their works at poetry slams, readings, discussions and creative performances. This international festival takes place in attractive locations throughout the city each evening after the book fair ends. Our motto: BIGGER, BETTER, BOOKFEST. Celebrate with us and submit your proposals for BOOKFEST city events by mid-July.Be part of BOOKFEST city with your idea!Do you want to present your brand or your products at BOOKFEST city? Then apply now. Register for BOOKFEST city 2020 now. FRANKFURTER BUCHMESSE 2020
NEW DIGITAL FORMATS 2020 THE ARTS+ PRESENTS “PITCH YOUR CIP” (CREATIVE INTELLECTUAL PROPERTY)
LIVE EVENT FROM 1 JULY 2020 1. What does CIP mean?Your creative content, your marketing potentialCIP stands for Creative Intellectual Property – in other words, intellectual property to which you own the rights. Your ideas, concepts, texts, images or audio content. No matter the creative industry, whether publishing, design, film, games or technology. This is the opportunity to make the most of your creative property and discover its commercial potential. 2. Why should you pitch your creative content?Pitching is worth itPresent your creative content in a short video on the exclusive “Pitch your CIP” Facebook group and tap into new potential sources of income. You can find partners for co-productions, media adaptations, rights and license sales, just to name a few examples./ New sources of income through cross-media marketing of your content/ Networking and co-operation with international content professionals/ Worldwide networking with rights managers and creative people from the book, film and music industry/ A platform created with the “pitching know-how” of Frankfurter Buchmesse 3. Why join the community?Networking and ExchangeTHE ARTS+ is offering Pitch your CIP as a new forum for networking with other content professionals from the creative industries, licensing and technology. Use this by-invitation-only Facebook group for mutual exchange and to accrue new marketing potential. Participate now.PUBLISHING AND THE PANDEMIC
1. BÖRSENVEREIN REPORT ON THE GERMAN BOOK MARKET A new report on the German publishing industry focuses on effects of the COVID-19 pandemic in continental Europe’s largest book market.Germany “has withstood the pandemic better than other big European countries, recording fewer COVID-19 deaths,” writes Reuters’ Joseph Nasr, “and its economy has been relatively resilient during more than six weeks of lockdown owing to generous stimulus packages and a decision to keep open factories and construction sites. But data showing that industrial orders had risen by a record 10.4 percent during a month when restrictions were gradually lifted, almost a third less than forecast in a Reuters poll, dashed hopes of a quick return to pre-crisis business activity.”“In order to continue making a contribution to society in the future, books need two things above all: visibility and a stronger framework of stable conditions. The discussion about books must become broader and louder; particularly in the media and especially in public broadcasting. In addition, we need strong copyright law and publishers must again be included in the distributions of the copyright collecting societies as soon as possible. We appeal to the Federal Government to finally make good on its promise and quickly introduce a legal regulation on this issue.” Read more. 2. AUTHORS IN THE CORONA VIRUS CRISIS:THE EUROPEAN WRITERS’ COUNCIL REPORTMarkets reporting ‘very’ or ‘extremely’ severe pandemic impact on writers and translators include Portugal, Spain, France, Germany, Italy, and Norway. Image: European Writers’ CouncilWhile harder to gauge than some sectors of the world industry, the pressures faced by writers and translators in the European markets are quantified in a survey responded to by 33 organizations in 24 countries. In terms of the impact of the corona virus COVID-19 pandemic on the world publishing industry, one of the hardest sectors to see into is the authors’ experience.This has to do with both the nature of authors’ position in the supply chain and with the individual-vendor status of their work.Book publishing is unlike many industries in that its fundamental product, the writing, is not, for the most part, an in-house commodity. Publishers wait for their next new bestselling authors to arrive on no known date, writing about no pre-arranged topic, and in many if not most cases as people previously unknown. A Nielsen- or NPD-style point-of-sales tracking system of each authors’ progress is impractical. The rankings of book sales on retail platforms like Amazon can offer only clues to how titles are navigating a bottomless marketplace of millions of books.The Economic Impact of COVID-19 on Writers and Translators in the European Book Sector 2020 (PDF) is probably the most comprehensive and detailed study to date in the European arena of how responding writers and translators say they’re being affected. Read more. GLOBALOCAL TALKS: A PODCAST SERIES
EPISODE 5 IS LIVE AND OUT Episode 5: Success Mantra for Start-Ups with Sameer ShariffThe Episode 5 of Globalocal Talks Series features Sameer Shariff, Founder and CEO of Impelsys. Sameer shares his journey from a founder of a start-up to becoming the CEO of one of India’s largest content delivery platforms and what it takes to sustain this transformation.He is the Founder and CEO of Impelsys Inc. Impelsys is Sameer’s second start up. He has grown the company to become a leader in online content and learning delivery for the publishing, healthcare, education and enterprise markets. Impelsys helps over 250 customers with their online content and learning delivery strategy through their products and services. Sameer is a graduate of the University of Pennsylvania, where he earned his Bachelor of Science in Economics with a concentration in Entrepreneurial Management from the Wharton School of Business. Sameer is a passionate sportsperson and has completed the New York and Paris Marathons. Sameer also is active in supporting the Indian start-ups ecosystem where he advises and invests in early stage start-ups.